A landing page is a single page built for one offer and one action, often for an ad campaign.
Unlike your homepage, a landing page has no menu of choices. It matches the ad the visitor clicked and asks for one thing, usually a form or a call.
Service businesses use them for seasonal offers, a single service, or one neighborhood. They are cheap to test and easy to retire.
A Think Bright Sites landing page is the same single HTML file as any other page. You can edit it in place, and its form saves to your records.
A call to action is the button or line that tells the visitor what to do next.
A form submission is what happens when a visitor fills in your contact form and presses send.
A lead is a person who has raised a hand: a call, a form, a chat, a quote request.
A single-file HTML page keeps its words, styling and layout in one file that any browser can open.
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