A template is a pre-made site design that you fill with your own content.
Builders and WordPress themes ship thousands of them. They look good in the gallery because the demo content was chosen to fit. Your content rarely fits as well.
Templates also carry weight for features you do not use. The slider you turned off is still loading.
Think Bright Sites does not start from a template. It starts from your site. The three looks are applied to your content, not the other way around.
A theme controls how a WordPress site looks: fonts, colors, layout and often a pile of features.
A page builder is a drag-and-drop tool inside WordPress or a hosted platform for laying out pages without code.
A look is one complete visual treatment of your rebuilt site: layout, type, color and spacing, with your content unchanged.
A match-first rebuild recreates your existing site faithfully before anyone changes a thing.
Paste your URL. We rebuild it, show you the match, and measure the speed. No template. No blank page. Human review from start to finish.
